- by Barney Davey
There are certain people destined to make their indelible mark on the industry in which they work. Some have talent and influence that spills over into the lives and businesses in other industries. The brilliant and inestimable Roy H. Williams, aka the Wizard of Ads, is such a person.
To give you some idea of the scope of interest and depth of energy of this true Renaissance man, Williams has not only conceived and built the most unusual learning center in the U.S. on 22 acres in Austin, he’s also seen his dream of the Chapel Dulcinea, pictured here, constructed and put to use. Read about this beautiful edifice and learn why it is a free Wedding Chapel that is a testament to his many faceted personality. And, what the heck, sign up to get hitched there while you are at it.
It’s interesting how you discover strangers who come into your life and make a marked difference. Regular readers have previously been introduced to marketing maven Michele Miller. She pens the Wonderbranding for Women blog. It is one of the most respected and trafficked marketing blogs in the business. A mutual friend from Sedona, Sharon Hooper,who is a personal spiritual life coach there, was the first to encourage me to start blogging and she told me about Michele’s blog. That was in 2004. I doggedly hung on to publishing PDF newsletters until 2007 and wish I hadn’t.
I did heed Sharon’s advice about reading Michele’s blog and I have been well rewarded for following it. Besides her own invaluable insights, she is part of the team Roy Williams has put together that makes up the Wizard Academy. The description on the Academy Web site reads as follows:
Wizard Academy® is a progressive new kind of business school in Austin, Texas.
Our objective is to improve the communication skills of advertisers, artists, educators, architects, ministers, authors, inventors, salespeople, journalists and musicians.
The Wizard Academy is a place unique in all the world. It draws the brightest, most inquisitive and ambitious folks from a wide range of talents to come to it’s campus in Austin, Texas. In my humble estimation, it is only second to Austin City Limits as the best thing to ever come from this jewel of a city. It is a place I will find myself one day, and you might too.
Roy has authored a poem titled, Wrong Turn Taken on the Straight and Narrow. He has put out this call for artists to submit illustrations for it. The artist chosen has a chance at attending the Academy as part of the prize. The poem may end as a book and among his other many talents, the Wizard knows how to get a book on the bestseller list. Wouldn’t it be way cool to have your illustration/s as part of a bestselling book?
The current curriculum at the Academy does not have any learning scheduled for artists. In the past, it has offered programs for visual artists presented by author, artist, art marketer, rep and manager, Jack White. It has also offered a course for artists from all genres called, Making It As an Artist. I would have loved to attended either of these courses if time and money were not constraints. Still, I know someday, I will visit and participate in learning offered at the Academy. I’m just as interested in the many subjects on marketing as I am on those pertaining to art. When I read the prospectus for classes, I feel like the proverbial kid in the candy store. If you go, please do share your experiences with us.