Tips for Selling Art at Shows
Does your art marketing business model include participating in and selling art at shows and fairs? It’s no surprise if you do. Shows are an important part of the marketing mix for many artists. It can be anything from near full-time occupation to a single annual artists’ studio show sponsored by your local art association.
Regardless of whether you are full-time traveling in a motorhome, working part-time and selling at some local swap meets or farmer’s markets, or taking part in select high-end shows, sharpening your art sales skills will help fatten your bottom line.
A New Publishing Concept Starting with Selling Art at Shows
I am trying a new publishing concept. It involves creating in-depth content on a single subject. Then publishing the content on a separate website and domain name. This post is announcing my new HowtoSellArtAtShows.com site. I have borrowed a couple of posts from this site populate the new site. They have been updated and refined.
The topics are:
- How to Sell Art at Shows Part One
- How to Sell Art at Shows Part Two
- Keeping Your Show Under Control
- Best Conversation Starters for Selling Art at Shows
I have written before about the benefit of keeping your focus on just one thing. In fact, I mentioned it in last week’s post on How Positive Thinking and Massive Action Make Success. If you missed that one, I recommend it to you. Because I believe knowing the best ways to sell more art at shows is one of the most foundational things an artist can do, I decided to create a website devoted to the subject.
Because I believe knowing the best ways to sell more art at shows is one of the most foundational things an artist can do, I decided to create a website devoted to the subject. There are the four posts listed above already published on the site. More are scheduled to come.
Your Help and Interest Are Appreciated
If you find the information on useful, you can help in a few simple, but powerful ways. First, go to the site and read the posts. Second, share the link to the site with your friends, or on social media or both. Third, link to the site from your site or blog. Those links will help the site to rank better in search results.
Let me know what you think. I will post more about the technical aspects of doing this in a future post. It will cover how to use duplicate content and not get dinged by Google in the process, why distraction-free websites are useful, and how the experiment is working for me.
You will find when you read the posts there are links to sign up for a free seven-day email series with more content on selling art at shows. If you are already a subscriber, I encourage you to use the same address as the one where you receive this blog. That way you don’t end up with two email addresses, which causes you to get duplicate content from me.