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Dick Harrison’s Sage Art Marketing Advice


If you haven’t spent time on Wet Canvas, you are missing a most valuable resource. With statistics like the following, you could spend days mining the information available: Threads: 418,661, Posts: 5,628,165, Members: 105,331.

This month, Dick Harrison, who was a professional full-time art rep for 20 years has generously offered his best advice to artists seeking to succeed in the business. He has posted a number of Podcasts on the Talk Shoe podcast site. In keeping with his savvy, he chose the Wet Canvas/Art Business Center/General Art Business thread to announce he had created these most informative podcasts to give to anyone one who wishes to listen.

My strong advice to you dear readers is to listen to all he has to say. Here are the links to the Wet Canvas threads with links to the podcasts: Selling Tips from an Art Rep with 20 years experience and Who Gets What and How Much . Kudos to Dick for his unselfish sharing of such valuable information!

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  1. Hi Dick,

    Thanks for your comment. I am not able to be as prompt as I’d like in responding to emails and comments. This is due to taking on a new job as an art consultant in a gallery here in Scottsdale. Our primary market is the high-end interior designer. Having now worked for a high-end consumer gallery and this, it’s an interesting contrast. I’ll be blogging about the differences sometime soon. With all your experience, I’m sure nothing I will say will be news to you.

    I don’t need to tell you how hard it is to be a successful artist these days. I think becoming a successful art rep is harder than ever as well. When you combine the rise of the Big Box stores, the glut in the market of cheap Asian oil paintings, the print-on-demand technology, the Internet along with the demise and weakened power tradeshows and the consolidation of the majority of the media serving the industry under the auspices of investment manager mentality, the challenges for anyone in the pipeline from artist to gallerist and dealer, even consumer are all steeper.

    I applaud the selfless way you have sought to bring clarity and encouragement to the potential print artist and artist’s rep. While my above comments may seem to throw cold water on the process you describe, that is not my intention. I have always contended that those who combine the three D’s (Desire-Discipline-Details) with talent, a scoch or smidge of luck and average business skills will prevail despite less than favorable market conditions. The adage, “Where there is a will there is a way.” applies now as much as the first time it was uttered.

    Keep up the good work,

    Barney

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