Shift Happens – Slideshare is Way Cool, Use It Freely!
Art Marketing Mastery Workshop
Sometimes an idea loses its meaning over time, but isn’t abandoned because of the investment in the past. These ideals are often so immune to criticism that those who challenge them are ignored or marginalized.
Recently, I republished a post from the fertile mind of futurist Watts Wacker wrting in his monthly newsletter, First Matter. In his Keep Your Eyes Open I’m Convinced It’s About to Happen article, W2, as he playfully signs his emails, explains the enormous impact Peter Max had on the art market in the 20th Century, and how The Beatles played a part in it too.
Watts postulates THE NEXT BIG THING in the art market will come from China. Agreeing with him, I added a comment on his Web site. It notes how things are vastly different from 40 years ago when The Beatles and Peter Max changed the world. I suggest some musical muse might come from the Caribbean or Africa in a collaboration with a Chinese artist that could shake things up in ways we haven’t seen since the 60s. It often seems to me the more unlikely a thing one can imagine today makes it more likely to occur. The slideshow below, courtesy of Slideshare, sheds light on Watt’s basis for his prediction.
Futurism is not based on crystal ball gazing, but rather distills the future from what is obvious. You just need to know where to look and how to interpret your results. This, being more difficult than it sounds, is why W2 gets the big bucks. The above Shifthappens slideshow illustrates how in the new millennium we are on the precipice of a historic shift where by sheer numbers in our now close knit digital global age, China and India are poised to dominate the way Western Europe and the U.S. respectively did in the early and second half of the 20th Century.
I can’t portend exactly what such a monumental shift will mean to your career as a visual artist. But, I can tell you changes you cannot foresee will impact it as the Shifthappens presentation implies. You can judge by your own experiences that technology has changed and shaped how you inform yourself, create, reproduce, market and sell your art today. I encourage you to be open to change, to embrace it, to productively use it however you can.
In 2005, how many thought artists would use blogging for significant learning and marketing experiences? I opened an account with my blogging software, Typepad, in 2005, but didn’t quit my PDF style newsletter until a year ago, making me in some ways a poster child for the poignant Kelly Ruger quote below.
A way cool Web 2.0 program you can employ now is SlideShare. Both presentations embedded in this post are from its Web site. SlideShare is the world’s largest community for sharing presentations & slideshows. You can upload your PowerPoint, OpenOffice, Keynote or PDF files, tag them, embed them into your blog or website, browse others’ presentations, and comment on individual slides. What’s more, the transcripts of your presentation will be indexed by Internet search engines and show up in search results. It’s a great way to share your ideas with others, or to learn from other people. And it’s completely free and you choose whether to make your presentations public or private.
To further stimulate your creativity, review the terrific presentation below, which is also found on Slideshare: Visual and Creative Thinking: What We Learned from Peter Pan and Willie Wonka. Here is just one quote from the presentation which I hope will encourage you to review it:
Sometimes an idea loses its meaning over time, but isn’t abandoned because of the investment in the past. These ideals are often so immune to criticism that those who challenge them are ignored or marginalized.- Kelly Ruger
I’ve suggested here a couple of time to use The Personal Brain, which is a wonderful mind mapping brainstorming tool. If you are beginning to see a pattern here of encouraging creative thinking and tools, you’d be right. Enjoy!