“The whole culture is telling you to hurry, while the art tells you to take your time. Always listen to the art.”— Junot Diaz
My goal is to encourage artists to live their best lives and empower them to market art with reasonable confidence. Recent Art Marketing News posts providing sensible art marketing advice and promoting living one’s best artist’s life prove I walk my talk.
You can’t live your best artist’s life without a plan for what happens to your art.
I find too many artists struggling with marketing their art. The problem is not marketing techniques that don’t work or poor execution. It’s a lack of clarity that leads to a jumble of unfocused activity. Artists need practical examples of what is possible instead of unrealistic stories about creators whose success is far from the norm.
If your marketing is not working or you are unhappy with how your art business is trending, it’s time to answer this question definitively. What is your desire for your art post-completion? If you struggle with providing a concise answer, it might be why you battle to sell your artwork.
Know Your Expectations and Options.
It’s essential to understand your expectations and options for them, especially for decisions about your art when complete. Valuable insights like that will boost your chances of success. Because knowing what you want with reason equips you to make the right decisions more often. Good choices lead to better outcomes.
There is so much value in knowing what you want to happen to your art post-completion.— Barney Davey
Give Yourself the Gift of Knowing What You Want.
Knowing what you want and that it is reasonably possible is a gift that artists can give themselves. You can conceive realistic prospects for your life. Knowledge helps you plan with clarity and self-acceptance. Being kind to yourself is a part of living one’s best artist’s life.
Living the Best Artist’s Life Is Doable for All.
Start with getting your mind right. Accept what is possible and what you are willing to do to get what you want. A big problem is not recognizing that just because you can doesn’t mean you should. It happens when artists aren’t clear on their intentions for their art once it is complete.
Artists Want to Be Free.
I believe the best way for artists to enjoy success – as they define it, is to own the distribution of their art by connecting with buyers and selling to them directly. The alternatives all have similar problems. Such as, artists have no control over how third parties market their art, often receive the short end of sales, insecurities about timely payments, their partner’s commitment to them, and more. Artists who sell their work to buyers straightaway are free. They are likely leaders in living the best artist lives.
Selling Art Is a Connection Business
Successful art sales are about building a list. It’s not the size but the quality of the connections on the list that matters. I talk about it using the POP (Pocket of People) acronym, as you’ll see in the list of recent posts.
A theme runs through the posts and back to the Art Marketing Toolkit Project (AMTP), where I endeavor to encourage artists to live their best lives and empower them to market art with reasonable confidence. These recent posts are examples:
- What Does Living the Artist’s Life Mean and How Are You Doing?
- Successfully Selling Original Art Done with a POP!
- How to Sell Art Without Online Marketing Tools.
- How to Build Your Art Business with a Small List of Email Subscribers.
- Thoughts on Sticking to a Style for Working with a Gallery.
- How to Market Art as a Nonconformist and Live Happily Ever After.
- Do You Recognize the Problems with Learning Art Marketing Techniques?
- It’s Okay Not to Be Okay, and It Always Has Been. We Get It Better Now.
- What Kind of Art Sells Best and Is It Important to Know?
- Why Learning Art Marketing Skills Should Not Be Expensive.
You Can Choose to Live Your Best Artist’s Life.
If the vibe of the message in the posts above resonates with you, AMTP membership will benefit you. We go deeper into those topics and answer questions about them.
AMTP members use its encouragement and resources to develop a plan for living a rewarding life. They get practical advice and group coaching on marketing their art to match their personality and needs. Members learn about marketing tools and techniques and which are the best for their plans.
Membership is $4.99 per month, with no contract, a price intentionally set so any artist can join, and because…
- I believe gaining access to world-class marketing training should not be expensive.
- I believe I can do the most good by applying the philosophy of no artists left behind.
We want to learn and grow but not be too serious either. Making it fun makes it worth doing.
You are invited to become a member of our worldwide artist’s community. It would be great to have you join us!